Author: Eric Tomala

  • How to Improve Sales Team Productivity

    How to Improve Sales Team Productivity

    Every sales team is driven by the same overarching goal — to sell. So why are so many sales teams struggling to meet their numbers on a monthly, quarterly, and yearly basis? It can be tempting to blame the economy or the marketplace, but the truth is that, in many cases, sales teams are struggling…

  • Q4 2024 Sales Practices to Increase Revenue

    Q4 2024 Sales Practices to Increase Revenue

    The end of the year is upon us, and that means it’s time to start thinking about your sales in Q4. How can you boost your sales in the final quarter of the year? This is the best time to get your foot in the door with new prospects and to reconnect with current customers.…

  • Enhancing Customer Experience with Chatbots: 14 Tips

    Enhancing Customer Experience with Chatbots: 14 Tips

    The customer experience is the most important thing to any business. If you don’t have a good experience, you’re not going to go back to that business. And with social media and review sites, you can easily share your experience with the world. That’s why companies are working harder than ever to use every tool…

  • Use Cases for CRM: Making CRM Work for You

    Use Cases for CRM: Making CRM Work for You

    Customer Relationship Management (CRM) systems have become an essential tool for businesses of all sizes, enabling them to manage interactions with current and potential customers efficiently. A CRM system offers a central hub for storing and analyzing customer data, which can be leveraged to improve customer service, streamline processes, and enhance marketing strategies. In this…

  • Why “Fanatical Prospecting” is a Must-Read [Summary + Review]

    Why “Fanatical Prospecting” is a Must-Read [Summary + Review]

    Discover why “Fanatical Prospecting” is essential for sales professionals. This summary and review highlight key insights and strategies.

  • How to Write an Executive Summary for a Marketing Plan

    How to Write an Executive Summary for a Marketing Plan

    Writing an executive summary for a marketing plan can be challenging. It needs to encapsulate the entire marketing plan in a brief overview. This summary should be compelling and clear. Here’s a guide on how to write an executive summary for a marketing plan. What is an Executive Summary? An executive summary is a concise…

  • How Can Social Media Listening Increase Customer Advocacy

    How Can Social Media Listening Increase Customer Advocacy

    Have you ever wondered how social media listening can increase customer advocacy? In a world where online conversations shape brand perceptions, businesses must harness the power of social media listening to turn satisfied customers into devoted brand advocates. Gaining Valuable Insights for Enhanced Customer Advocacy Social media listening is a strategic approach that allows businesses…

  • Upskilling Customer Support Teams: Training and Development Strategies

    Upskilling Customer Support Teams: Training and Development Strategies

    Trends may come and go, but customer support is always in style. That’s because the customer experience will always be a key differentiator for businesses. It doesn’t matter how good your product is, how much funding your company has, or how big your market share is — if your customers aren’t happy, your business won’t…

  • Best Employee of the Month Template – Download Certificate Template

    Best Employee of the Month Template – Download Certificate Template

    Recognizing the hard work and dedication of your employees is crucial in maintaining a motivated and productive workplace. One effective way to celebrate your high-performing employees is through an “Employee of the Month Template” program. This guide will help you create a thoughtful and professionally designed Employee of the Month certificate that not only rewards…

  • Which Statements about Measuring Marketing Campaigns are True

    Which Statements about Measuring Marketing Campaigns are True

    In today’s digital landscape, the ability to measure the efficacy of marketing efforts accurately is not just a convenience—it’s a critical necessity. Which Statements about Measuring Marketing Campaigns are True? As the realms of digital and traditional marketing continue to evolve, so too do the metrics and methodologies employed to gauge their success. Chapter 17…

  • How Does Google Display Ads Grow Marketing Results for Advertisers

    How Does Google Display Ads Grow Marketing Results for Advertisers

    Google Display Ads stand out as a versatile tool, transforming how brands engage with potential customers across the web. how does google display ads grow marketing results for advertisers? This article explores the impact of Google Display Ads on marketing results, emphasizing their role in enhancing brand awareness and refining marketing strategies. The Impact of…

  • What Is Chatlive? Understanding Live Chat in Customer Experience

    What Is Chatlive? Understanding Live Chat in Customer Experience

    Chatlive is a chat app that allows users to connect with people online. It provides a platform where you can engage in live chat with friends, family, or customer support agents. The service aims to improve communication by offering various features that make chatting not only convenient but also enjoyable. The Core Features of Chatlive:…