Category: Customer Service

  • What is Customer Service in BPO

    What is Customer Service in BPO

    Customer Service in Business Process Outsourcing (BPO) involves delegating customer support functions to a third-party company specializing in handling various customer interactions. This approach allows businesses to streamline processes, focus on core operations, and ensure customer satisfaction through quality service. BPO customer service teams are trained to uphold the standards of good customer service, managing…

  • What is Brand Marketing (+How To Create a Strategy)

    What is Brand Marketing (+How To Create a Strategy)

    Once upon a time, in the bustling world of commerce, there was a concept that stood out as the cornerstone of success: Brand Marketing. It’s the story of how businesses, big and small, weave a narrative around their products and services. This tale isn’t just about selling; it’s about creating a legacy, a distinct identity…

  • Email follow-up After Interview Subject line: How to Use it in Sales

    Email follow-up After Interview Subject line: How to Use it in Sales

    Job hunting often involves more than just acing the interview. Appropriate post-interview etiquette often necessitates sending a follow-up email after an interview. Email follow-up After Interview Subject line? Optimizing your follow-up email subject line can be a powerful tool in your quest for job success, especially in the competitive field of sales. In the following…

  • What is Service Marketing: Benefits and Use Cases

    What is Service Marketing: Benefits and Use Cases

    Service marketing is a dynamic and integral part of today’s economy, focusing on promoting and selling intangible services. What is service marketing? Unlike product marketing, it emphasizes customer relationships and value creation in various sectors. What is Service Marketing Service marketing is the practice of promoting and selling intangible services, distinct from tangible products, by…

  • What is One of The Significant Challenges for Marketing Research

    What is One of The Significant Challenges for Marketing Research

    Change is an inherent part of the business world, necessitating both adaptation and foresight from all professionals involved. This notion holds especially true for market researchers, who must navigate an ever-evolving landscape of trends, technologies, and tactics. As we delve into the scope of the significant challenges for marketing research in 2024, we will explore…